Pratyaya Interactive
Success in the digital age means achieving consumer relevance at scale. How do companies do this? By delivering the right experiences to the right consumers at the right times. Pratyaya Interactive offers a full suite of contemporary marketing software and services to help the world’s leading brands drive marketing performance by simultaneously increasing brand equity, operating efficiencies and ROI.
Why Pratyaya Why Pratyaya
Services
Pratyaya Interactive offers a full range of digital services to enable closer interaction between the marketing and technology functions, driving both organizations toward a common end goal: customer relevance.
- Content and Campaign Management
- eCommerce and Web Development
- Experience Management
- Marketing Analytics
- Marketing and Media Optimization
- Marketing Strategy and Operations
- Mobility Services
- Social Media
Business Process Management
Businesses and governments are evolving their operations to accommodate an increasingly complex, volatile and interconnected global marketplace. Pratyaya’s unique combination of skills, approaches, assets and tools help develop and operate scalable, efficient and agile business processes to deliver immediate and long-lasting value.
Change Management
Change is nothing new, but the pace and enormity of change that business and governments are facing today can make it difficult to keep everyone and everything moving ahead together. Pratyaya helps organizations—and their people—adjust to change, whether it is a technology system that requires training, processes that need integrating into existing work habits, or a strategic direction that depends on the understanding and support of stakeholders
Pratyaya Mobility: Mobility for Better Business Outcomes
The world is rapidly approaching billions of Internet-connected users, tens of billions of connected consumer electronic devices and hundreds of billions of commercial or industrial connected devices. These new devices are placing demands on enterprises and consumers around the globe. Pratyaya Mobility delivers the solutions that prepare our clients and their customers to meet the demands and seize the opportunities that mobility presents.
Operations
Operations that embody innovation and operational excellence are vital to enhancing long-term profitability. By combining pioneering solutions with practical know-how, Pratyaya helps clients align underlying process and operating models to support business strategies, link the supply chain to the end-to-end value chain, and create flexible operations that enable rapid response to changing customer demands and market opportunities.
Risk Management
While risk management was once typically housed in finance departments, today’s businesses and governments face enterprise-wide risks around the environment, data protection, processes, and incomplete or biased information for decision making. Pratyaya uses risk-adjusted performance management methods and tools to help companies gain higher economic returns and increase stakeholder confidence by and protecting against the adverse impacts of business disruption.
Sales and Customer Services (CRM)
Sales and Customer Services helps companies acquire, develop and retain more profitable customer relationships through our broad range of capabilities that address every aspect of the customer experience. We help our clients accelerate growth, improve sales productivity and reduce customer-care costs to increase the value of their customer relationships and enhance the economic value of their brands.
Strategy
Strong leadership, efficient growth, innovation and agility continue to be important success factors in a volatile global environment. Pratyaya helps executives identify and assess possibilities to select the strategy with the strongest potential to target and deliver value.
Sustainability
Pratyaya is committed to helping forward-thinking organizations position sustainability as a key lever to long-term success and, ultimately, high performance. We help organizations leverage their assets and capabilities to drive innovation and profitable growth while striving for a positive economic, environmental and social impact.
Innovation and Product Development
Pratyaya research confirms that clients see the “how” of innovation and product development as their biggest challenge. Pratyaya Innovation and Product Development helps clients bring innovative ideas to market more successfully while creating sustainable cost and capital efficiencies.
Finance and Enterprise Performance
Organizations looking to do more with less in a challenging global economy recognize the importance of a finance organization that can manage costs while finding innovative ways to improve overall business performance. Pratyaya explores the relationship between finance mastery and achieving high performance and delivers experience and assets that can help businesses and governments master their finances with comprehensive approaches backed by proven assets. |